Multi-asset investment company eToro has partnered with Twitter to enable the social media platform’s users to instantly see real-time prices for a wider range of stocks, crypto and other assets when using the new $Cashtags feature.

Twitter added pricing data for $Cashtags in December 2022 and the feature has seen widespread adoption with more than 420 million searches for $Cashtags since the start of the year.

Currently, Twitter users searching using a $Cashtag symbol will see live price charts for a select few financial assets. Following the launch of the eToro partnership, the list of $Cashtags that produce live price charts will be hugely expanded,

Users will now also be able to click through to the eToro platform to see more information on the asset and have the option to invest.

The partnership will cover $Cashtags representing a wide range of instruments on the eToro platform, from stocks and ETFs to crypto and commodities.

Yoni Assia, CEO and Co-Founder of eToro said,

“Twitter has become a crucial part of the retail investing community – it’s where millions of ordinary investors go every day to access financial news, share knowledge and converse.

 

As the social investing network, eToro was built on these very principles – community, knowledge-sharing and better access to financial markets.”

Chris Riedy, Vice President, Global Sales & Marketing at Twitter said,

“Twitter is what’s happening and what people are talking about right now. We believe real change starts with conversation and finance and investing is a growing part of that conversation.

 

We are pleased to partner with eToro to provide Twitter users with additional market insights and greater access to investment capabilities. Twitter will continue to invest in growing the #FinTwitter community.”

Featured image credit: Yoni Assia, CEO and Co-Founder of eToro. Background image edited from Freepik.